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New Trends in Interviewing. How you can be prepared

Vr Interviewing

Andrew Kingsley


You may feel like you are an expert at being interviewed. You’ve been through competency-based telephone interviews, behavioural scenarios, taken fiendish logic tests, been grilled by an intimidating panel, and been tested as part of a group. You’ve even asked fiendish stress questions like “how many cans of cola does British Airways serve on its domestic flights in a year?” But, are you ready for the latest batch of interviewing techniques?

According to LinkedIn’s 2018 Global Recruiting Trends report, traditional interviews are not efficiently assessing a candidate’s softer skills or understanding their weaknesses.

 “It’s hard to evaluate grit in a candidate or spot disorganisation” (LinkedIn, Ignatova & Kate Reilly, 2018). 

While some candidates may be great at charming interviewers in a restaurant or in another social setting, later down the line, employers find the candidate isn’t a great fit.

We take a look at some of the latest trends in interviewing, which are designed are to get to know you much better. So what are they and how can you prepare?

Job auditions

In a job audition, candidates undertake real work for a day to see how they perform. This can also involve longer try-outs. Automattic Inc (the company behind Wordpress) lets candidates undertake work for a few weeks to see how they fit with the company and the culture, no matter what their entry level. Both designers and C-suite are subjected to this new style of interviewing.

  • Research the role you are applying for.
  • Connect with current employees to find out more about their day to day role.


Text Interviews

Text interviewing is becoming popular as it can save time for recruiters at the screening stage. You could be contacted via a bot or a human.

“I conduct interviews via text-only Skype chats or instant messaging. I don’t know the gender or ethnicity of anyone I interview; I see only the words on the screen. It’s as close to a double-blind process as you can get. I’m looking mainly for passion and cultural fit.” Matt Mullenweg, Harvard Business Review (2014)

Now, instead of an elevator pitch, you'll need a series of short and punchy statements that cover who you are, what you have done and what you have to offer.

  • Practice writing a short argument for why you are good for the job. Being able to write about yourself, confidently and succinctly is key in text-based interviews. Remember you need to be able to show your personality in your wording, but don’t use emojis.
  • Familiarise yourself with the new text-based platforms for interviews.


Video Interviewing

There are two types of video recruitment techniques. One-way involves candidates recording answers and then uploading. Two-way involves real-time video-conferencing.

  • Obviously, you want to avoid your child coming into the room during an interview, like Professor Robert Kelly interviewing live on BBC News.
  • Make sure that you have a stable internet connection.
  • Make sure that you have all the latest software installed in advance, like Skype or Hangouts and have the log in details saved ready to go.
  • Have a dress rehearsal with friends and family. Check what is visible in the background, where you need to sit for the best visual, the noise levels and light levels.


Virtual Reality

VR is being used to put candidates in immersive scenarios where their natural skills are put to the test and evaluated. It can provide an opportunity to find out how candidates really deal with stress and how they cope in difficult situations. While it is still in its infancy, the technology is gaining in popularity.

  • Find out more about the technology being used in virtual assessment – like Jaguar and Gorillaz game.
  • Have a look at the types of scenarios companies are using. EY (Ernst & Young) uses a mobile game called ‘Peak Strength’.
  • Practice brain games. Unilever, Siemens and E.On are already using Pymetrics’ style games.

While these new trends in interviewing may still be in their infancy, you can still make sure that you are fully prepared for your next interview by looking at our wealth of resources:


Kingsley is an award-winning recruitment consultancy, working with high-quality candidates for roles within the Legal and Property sectors. 

For more interview advice get in contact with our team on t. 0151 242 1630, or email us at